Meet Mane Squeeze — your hair’s new BFF.
Born from a love of playful branding and good hair days, Mane Squeeze is a made-up (but made-with-love) shampoo and conditioner line that doesn’t skimp on style. Packaged in retro-inspired squeeze bottles and dripping with groovy vibes, this duo is all about fun, flair, and fabulous hair. Because every great hair day starts with the right squeeze.
To bring Mane Squeeze to life…
I designed a full brand identity that highlights its playful, retro personality. I created a branding sheet showcasing the color palette, typography, and multiple logo variations to show how the brand can flex across different platforms. I also mocked up product images to give a sense of packaging and shelf presence, along with an email blast and a web banner to demonstrate how the brand could engage with customers online. This project was all about combining fun visuals with strategic design to create a cohesive, feel-good hair care brand.
Branding
Product Images for ecommerce
Web Banner
News Letter
First Version -
Mane Squeeze 2023
This was my first take on Mane Squeeze, created in the summer of 2023. It started with a fun name and a love for hair care, and while the design was simple, it sparked the whole concept. I’m keeping this version in my portfolio as a reminder of where I started and to highlight how much my design skills have grown since then. Rebranding the line gave me the chance to push my creativity further, refine my visual style, and show just how much can change in two years when you're focused on learning and evolving.
